Hermes is perhaps the only brand that goes to great lengths to make its consumers and fans to experience their products in new and imaginative ways, whether to exhibits that showcase the mains behind the products or though special lines that up-cycle castaway materials. For spring, the French luxury house released videos that feature their new collections but in clever, playful and child-like ways. Unlike other brand videos which feature models on wanderlusts in some exotic locales, these Hermes videos offer a fresh spin on brand communication. One that would make even the most jaded consumer smile. Watch the Long Live Sport videos and see for yourself.
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